The honest comparison
| Dimension | Zapier | n8n |
|---|---|---|
| Hosting model | Cloud only | Self hosted or cloud |
| Pricing | Per task plus per zap | Free self host or per execution cloud |
| Integrations | 7000 plus apps | 400 plus native, generic HTTP for any REST |
| Custom code | Limited | Full JavaScript and Python |
| Branching and loops | Limited paths | Full graph, true loops |
| AI nodes | Strong native | Strong native plus local LLM via HTTP |
| Compliance | SOC 2 only | Full self host control |
| Time to first workflow | 5 minutes | 30 to 60 minutes |
Pick Zapier when
- You need an integration nobody else has and Zapier already does.
- Monthly task volume under 20000.
- Marketing team without a developer in the loop.
- You want SOC 2 compliance without standing up your own infrastructure.
Pick n8n when
- Monthly task volume above 50000 and the math no longer works on Zapier.
- You need branching, loops, or custom code.
- Compliance requires data residency in your region.
- You want to wire a local LLM into your automation flows.
Migration playbook
- Inventory your Zaps. Group by trigger source. Identify dead Zaps.
- Spin up n8n on a small VPS or Render instance.
- Migrate the highest volume Zaps first. They drive the cost case.
- Run Zapier and n8n in parallel for 30 days. Compare logs.
- Cut over once n8n is matching outcomes. Cancel Zapier.
The pricing math
At 50000 tasks per month, Zapier costs roughly 600 to 900 USD on the Team plan. n8n on a 12 USD per month VPS handles the same volume comfortably. The break even is closer to 20000 tasks if you include the time cost of self hosting.
Frequently asked
Quick answers
- Is n8n harder to use than Zapier?
- Yes initially. The learning curve is steeper because the graph model is more flexible. Most marketing operators are comfortable in n8n within two to four weeks.
- Does n8n have all the integrations Zapier has?
- No. Zapier has roughly 17 times more native integrations. n8n covers the most common ones natively and has a generic HTTP node that hits any REST API. In practice 95 percent of marketing workflows are achievable in n8n.
- Can n8n run AI workflows?
- Yes. Native nodes for OpenAI, Anthropic, and the AI Agent abstraction. You can also call local LLMs through Ollama via HTTP. AI is a first class concept in n8n.
- What about Make as a third option?
- Make sits between Zapier and n8n on price and complexity. It has a strong visual builder. For teams that find n8n too technical and Zapier too expensive, Make is a reasonable middle ground.
- Should I run n8n cloud or self hosted?
- Self hosted for cost and control. Cloud for fast start and managed compliance. Most teams that pick n8n eventually self host.